Here’s What Happened To These 40 Iconic Commercial Characters
Beyonce – Pepsi
There are two kinds of people: Coke and Pepsi drinkers. Yes, it’s a never-ending debate on which tastes better, but we must say that the latter soda company has an impressive history of spokespersons. For instance, in 2013, it tapped Beyonce to endorse its products, only for a cool $50 million, which is said to be one of the priciest marketing deals ever!
To be fair, Pepsi wasn’t scared to bet big on the “Lemonade” hitmaker presumably because they had already seen what she could do for the company. They first collaborated in 2002 for a commercial directed by Spike Lee, and then in 2004 for another video.
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